PARS Oriental Rugs wanted a sign that would draw in more customers. The current sign was hard to read by people passing by. I eliminated the black around the sign and completely redesigned the logo keeping his idea and emphasiing how long he has been a store in the Memorial area.

BEFORE (Original Logo)

AFTER

Project: New Logo, Signage

Client: PARS

Industry: B2C | Retail

Audience: Memorial Drive Homeowners

My Role: Graphic Design

Software Used: Adobe Illustrator

ABOUT THE PROJECT

Project: AD

Client: Memorial Eye Centers

Industry: B2C | Retail

Audience: Houston Red Plum Ads

My Role: Graphic Design

Software Used: Adobe Illustrator and Photoshop

ABOUT THE PROJECT

Memorial Eye Centers run their ads in the Red Plum Insert weekly and wanted a new idea emphasizing their 4 locations. I used the circle graphic to draw attention to the glasses, one of the store fronts and to let customers know boldly that they take most insurance.

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Project: AD

Client: Memorial Eye Centers

Industry: B2C | Retail

Audience: Houston Red Plum Ads

My Role: Graphic Design

Software Used: Adobe Illustrator and Photoshop and Quark Xpress

In this particular ad, my client knew what he wanted and asked me to lay it out for him. This ad is the result of our joint project. The ad used photoshop, Illustrator and indesign for the final output to pdf.

ABOUT THE PROJECT

Project: INVITATION

Client: Houston Humane Society

Industry: B2C | Service

Audience: "No Gala" Invitation, Envelopes and Reply Card

My Role: Graphic Design

Software Used: Adobe Illustrator and Photoshop

ABOUT THE PROJECT

Connie Reeves Cooke, HHS Board President and I collaborated on the idea for this years invitation. I used Illustrator and photoshop to produce this invitation.